Tag Archives: status

Audemars Piguet – Adversity and Complications Make a Brand – Interview with Tim Sayler, CMO

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Audemars Piguet is up there, even in the already elevated world of ‘haute horlogerie’ and the Swiss Alps.  Le Brassus in the high valley of Joux is the birthplace and still the place of hand-crafting AP watches as Tim Sayler, … Continue reading

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Art without Tears

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Last week I wrote about the balance between style and substance and how easily the former can undermine or overpower the latter. A fascinating and limitless topic, which easily sustains another week. So, here we go again, a bit deeper, … Continue reading

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